Good morning/afternoon/evening. My name is ... . I am conducting some market
research on behalf of ... into the purchasing of books.
Q1. Could I check have you bought a book in the past 6
- continue NO - close
Q2. Where do you live? IF BRISTOL continue ELSE
Q3. Record sex of respondent: MALE
Q4. Could I check, what is your age? _____
Q5. And do you currently have paid employment? YES
SHOW CARD A (Marketing, Market research,
Q6. Do you work in any of these industries? IF
Check available quotas and if appropriate recruit for interview.
Close. Thank you for your time. Unfortunately I can't interview you